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A safe natural harbor in the bay of Messara, covered by a layer of sand and pebbles, the area on the basis of the myth, Zeus swam to shore in the form of a bull with Europe on its back. Many visitors do Matala their base for their holiday, as they are central to southern part of Crete, while away from the urban centers of the north coast. The beach is 250 meters long and 45 meters wide Matala has something for everyone.

Although it has become a popular destination, it still retains the charm and character of the quiet village of fishermen, as it began in the early 20th century and the relaxed lifestyle of the hippies of the 60s and 70s. Matala is one of the 400 beaches in Greece where she has been awarded the blue flag. This ' eco- label ' given to beaches with strict criteria in water quality, environmental management and safety of bathers.